Why WhatsApp is the Ultimate Channel for Customer Engagement & CX
We’ve all been there—waiting hours for an email reply or stuck in a call center queue for a simple answer. Your customers feel the same frustration, and in today’s competitive landscape, it only takes one poor experience for them to switch to a competitor. That’s why businesses investing in customer experience can see revenue increase […]
AI Chatbot vs Live Agent: Which Drives Better Customer Experience and Conversions?
In today’s fast-paced digital era, customers expect instant, seamless, and reliable support. Customer experience (CX) has become one of the strongest drivers of loyalty and revenue—studies show companies that prioritize CX can boost revenue by up to 80% (Zippia). The big question for businesses is: should you rely on AI chatbots or live chat agents? […]
From Spam to Smart Campaigns: The Evolution of WhatsApp Marketing
Have you ever received a long promotional message from an unknown number out of the blue? It’s instantly annoying, and most people will label it as spam. In fact, 77% of customers feel frustrated by messages that are irrelevant to their interests or past interactions (Segment). As a result, brand efforts go to waste; messages […]
