As the year ends, shoppers search for the best deals, buy Christmas gifts, or get ready for New Year celebrations. Based on Google Trends, online shopping in Indonesia increases by up to 70% during this season as people search more for promotions and discounts.
For businesses, this festive season is a chance to boost sales—but also a challenge to offer fast, personal, and efficient service. This is where AI Chatbot can help. It is a smart solution for businesses that want to stay ahead in the busy year-end season. Here’s how AI Chatbot makes year-end shopping better:
1. Smooth Shopping Across Platforms
New Year shopping often happens across devices—browsing on a desktop at work, checking prices on a phone, or buying from an app. A smooth experience helps keep customers engaged.
H&M’s AI chatbot is one good example. It lets shoppers explore products, check availability, and buy items on the website, app, or Facebook Messenger. A customer can start shopping on one device and finish it on another without repeating steps. This seamless experience keeps customers happy even during the year-end rush.
2. Personalized Recommendations for Holiday Trends
New Year is a time for new goals and fresh starts. People often look for items like planners, fitness gear, or party essentials.
Amazon’s AI assistant shows how this works. It highlights trending products during the holidays, such as “top gadgets for 2025” or “best party decorations.” Retailers can use AI Chatbot in a similar way. The chatbot can analyze customer behavior and trends to recommend the right products. This helps boost sales and makes the shopping experience more personal.
3. Making Shopping Fun with Games
The New Year feeling is not just about shopping—it’s about celebration. Adding fun can make shopping more exciting.
Domino’s “Points for Pies” is one example. Customers earned points by scanning any pizza and used them for discounts. Retailers can use AI Chatbot for similar campaigns. For example, a chatbot can offer quizzes or challenges with New Year themes. Shoppers can join to win discount codes or exclusive deals. This increases customer interest and encourages them to buy more.
As the season gets busy, businesses need new ways to stand out. AI Chatbot helps by offering smooth service, smart product suggestions, and fun experiences—while reducing the team’s workload.
Make 2025 the year of smarter customer engagement. Contact Mimin today to see how our AI Chatbot can help your business grow during the holiday season and beyond.
ABOUT MIMIN
Mimin is a platform that helps businesses build smart customer journeys with AI. With Mimin, companies can create chatbot experiences that improve customer service.
Mimin supports chat commerce, chat campaigns, customer automation, omnichannel inbox, and Generative-AI chatbot.
Mimin helps businesses give better service, build strong relationships, and grow customer loyalty.
Contact Mimin:
Mimin
PT. Admin Pintar Kita
Graha Charis Siem
Jl. Tanah Abang 5 No. 21, Central Jakarta
Phone: +62 856 0322 5212
Email: halo@mimin.io
