AI Chatbot for Ramadan Marketing: Boost Sales with 360° Conversational Campaigns

Ramadan is not just a sacred month but also a peak shopping season for businesses in Indonesia. According to a 2023 tSurvey, 80% of the population sets aside special funds for Ramadan shopping, with 20% budgeting over Rp2.5 million. However, businesses often struggle with slow customer responses, demand surges, and impersonal marketing. Without the right […]

AI Chatbot for Public Transportation: Smarter Commuter Experience & Real-Time Travel Updates

Navigating public transportation can be confusing—finding the right station, understanding routes, and checking schedules often lead to delays and frustration. According to Badan Litbang Perhubungan, inaccurate or unclear transit information is a major concern, affecting both passengers and transport operators. Commuter confusion causes long queues, overcrowding, and inefficient travel. However, AI chatbot technology offers a […]

AI Chatbot for Student Support: Boost Learning & Time Management

Being a student comes with challenges—packed schedules, assignments, and extracurricular activities can make time management difficult. Research from the American Psychological Association and Universitas Indraprasta PGRI shows that many students struggle with academic stress, especially those juggling part-time jobs. Missed deadlines and late assignments are common, leading to burnout and lower academic performance. How AI […]

3 Roles of AI Chatbot in Boosting Brand Engagement

Why Brand Engagement Matters In the digital era, brand engagement is key to business success. Customers who interact with a brand are more loyal and have a higher Customer Lifetime Value (CLV). According to HubSpot, 90% of customers are more likely to buy from brands they follow and engage with on social media. However, standing […]

Data-Driven Marketing: How AI Chatbot Help Businesses Make Smarter Decisions

In today’s digital world, relying on intuition alone is no longer enough. Many marketing strategies fail because they lack a strong data foundation. Data-driven marketing helps businesses understand customer needs, predict behavior, and create more effective strategies. What is Data-Driven Marketing? Data-driven marketing uses customer data to optimize brand communication. By analyzing this data, businesses […]

WhatsApp Chatbot Helps Businesses Stay Responsive During Peak Orders in Ramadan

Every year, the holy month brings blessings to many businesses with a surge in customer demand. From iftar meals and Eid clothes to exclusive hampers, transactions spike in a short period. However, amidst the hustle and bustle, businesses often struggle to respond to inquiries and manage orders quickly. This is where Mimin’s WhatsApp Chatbot plays […]

How Generative AI is Transforming Journalism & Newsrooms

One of the major challenges often faced in the journalism sector is the pressure to produce content quickly and accurately in high volumes. Journalists frequently have to manage tight deadlines, gather news from various sources, and ensure their reports are error-free. Additionally, the intense competition in the media industry demands continuous innovation and greater efficiency. […]

Generative AI in Insurance: Faster Claims & Better Customer Experience

The insurance industry faces significant challenges in delivering fast, accurate, and personalized services, especially in an increasingly competitive market with numerous players striving to stand out. With advancements in technology, generative AI emerges as an innovative solution that can address these challenges and help companies differentiate themselves. Generative AI, with its ability to understand and […]

How Generative AI is Revolutionizing the Film Industry

In today’s digital era, the film industry has undergone significant changes with the advent of streaming services, which have transformed the way we enjoy entertainment. Behind this transformation, artificial intelligence (AI), and specifically Generative AI, play a crucial role in creating a unique and personalized viewing experience. Through AI’s ability to analyze audience data, companies […]