Ramadan is not just a sacred month but also a peak shopping season for businesses in Indonesia. According to a 2023 tSurvey, 80% of the population sets aside special funds for Ramadan shopping, with 20% budgeting over Rp2.5 million. However, businesses often struggle with slow customer responses, demand surges, and impersonal marketing.
Without the right strategy, you could miss out on massive opportunities in this competitive season. The solution? 360° Conversational Campaigns with AI chatbot—a powerful tool to optimize customer interactions and drive seamless transactions.
How 360° Conversational Campaigns Drive Ramadan Success
AI chatbot ensures a smooth, responsive, and personalized customer experience. Here’s how businesses can leverage AI chatbot technology during Ramadan:
1. Ensure Instant Responses with AI Chatbot
Forget slow replies! AI chatbot instantly answers customer inquiries, enhancing response time and improving satisfaction. With AI’s ability to understand context, interactions feel more natural and personalized.
2. Seamless Handover to Human Agents
For complex queries, AI chatbot smoothly transfers conversations to live agents via Omnichannel Inbox Integration—ensuring faster resolutions while maintaining conversation context.
3. Effortless Transactions in One Chat
With Order Management System integration, customers can browse products, check out, and pay—all within the chat. This frictionless process reduces drop-offs and boosts conversion rates.
4. Personalized Offers & Timely Promotions
AI chatbot sends targeted promotions via WhatsApp, analyzing customer interactions to provide relevant deals—driving engagement and customer retention.