Many businesses, especially in the health and beauty sector, often face various challenges in their efforts to stay competitive in a tight market. Some common problems that frequently arise include sales methods such as transactions, record-keeping, and inventory management that are still carried out traditionally without the help of digital technology, due to a lack of resources who understand digital technology. All of this can hinder the company's growth and operational efficiency.
A similar situation was also experienced by one of Mimin's clients, Gamat Emas Sdn Bhd (GESB), which has been established since 1999 and is one of the leading companies in Malaysia producing health and beauty products based on sea cucumber. Like many other companies, GESB also faced challenges in promoting their products and increasing sales effectively. The company had a goal to increase average monthly sales by 200%, build a new customer database, improve time management, and better monitor budgets and expenses.
The collaboration with Mimin, using Mimin's marketing campaign feature, has enabled Gamat Emas to achieve various improvements in their operations and business results. With this feature, Gamat Emas is able to send segmented and personalized promotional messages via WhatsApp to their customers.
"Mimin has helped us increase sales by 40% within the first three months. In addition, marketing costs have decreased, time management has become more efficient, and the promotional messages we send to customers look more professional. The reports available in this feature also help us evaluate and adjust our campaign strategy, and the order process has become more efficient with direct payments." - Mr Hj Rosedy Issa (Operations Director of Gamat Emas).
Overall, the collaboration between Gamat Emas and Mimin has produced remarkable results. By leveraging Mimin's marketing campaign feature, Gamat Emas has successfully increased sales, reduced marketing costs, and improved operational efficiency. Therefore, the use of Marketing Campaign from Mimin has proven to be a digital solution that helps businesses grow revenue and improve their operational performance.
Contact Mimin here to get help increasing your business's product sales, just as Gamat Emas did with Mimin's Marketing Campaign, which can significantly boost sales and operational efficiency for your business.
ABOUT MIMIN
Mimin is a platform that helps businesses create a conversational customer journey with Artificial Intelligence. With Mimin, business owners can easily build a chat journey and create a great customer experience for their customers.
Applications that can be built include, among others, the ease of running chat commerce, chat campaigns, customer automation, omnichannel inbox, and a Generative-AI-based chatbot.
With Mimin, business owners can deliver an outstanding customer experience, strengthen customer relationships, and build stronger customer loyalty.
Learn more about Mimin by contacting us below:
Mimin
PT. Admin Pintar Kita
Graha Charis Siem
Jl. Tanah Abang 5 No. 21, Central Jakarta
Phone: +62 856 0322 5212
Email: halo@mimin.io
